Sarah Mitchell

I hold a PhD in Communication Studies and have spent the past decade designing and conducting qualitative research — from academic interviews to large-scale focus group studies. Transcription has always been one of the most time-consuming steps in my workflow, and the rise of AI-powered tools has changed that completely.

I write about automatic transcription from a researcher's perspective: which tools deliver the accuracy academic work demands, how to handle confidentiality when using cloud-based AI, and how to integrate transcription into qualitative analysis platforms like NVivo and ATLAS.ti without losing scientific rigor.